The Gold Standard — Five-Layer 18K Gold Plating
Not all gold is created equal. We use a PVD gold-plating process that bonds genuine 18K gold over a titanium-nitride base — for a finish that stays chemically stable, warm in tone, and firmly bonded to the case.
Will the Gold Finish Fade?
Unlike the thin “flash plating” common in the market — a shallow surface coating that wears through more readily — we use a thicker, layered process. With everyday wear and sensible care, the finish keeps its color and depth for years. Any plated finish changes slightly over long-term use; that is normal, and our process is built to slow it as much as possible — not to promise it never happens.
The Anatomy of a Lasting Finish
From the base metal to the surface, each layer earns its place.
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I
The Base · 904L Steel
We build on 904L steel rather than standard 316L alloy — more corrosion-resistant, and a stable foundation for the plating to bond to.
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II
The Bonding Layer · Titanium Nitride
A titanium-nitride layer hardens the surface and strengthens adhesion for the precious-metal plating above it, helping to resist flaking.
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III
The Surface · Genuine 18K Gold (Five Layers)
Genuine gold applied to a meaningful micron thickness — built to stand up to daily contact and humidity, with a warm, lasting tone.
How It Compares
The difference is in the material and the method — and time tends to tell.
| Specification | Standard Replica Market | NewCloneWatches |
|---|---|---|
| Base Metal | 316L steel (softer) | 904L steel (more corrosion-resistant) |
| Plating Method | Flash plating (thin coat) | PVD gold plating (thicker coat) |
| Wear Over Time | Tends to wear through sooner | Long-wearing, with proper care |
| Everyday Care | Requires extra caution | A soft, dry cloth is enough |
Seen for Yourself · The Glow of Real Gold
In natural light, unretouched.
